Oct’25 edition | Why Businesses Keep Paying for Growth but Never See It

Why one advisor won’t save your business and what you really need instead.

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Hello, CEOs 👋
In this newsletter, you’ll discover:
● Why one advisor can’t deliver stable growth● The two brutal mistakes most tech companies make● What you really need for your company's growth, and how it works in practice

🏅Wiseboard achievements 

● Helped 60+ companies in 3 years: a great journey so far● Wiseboard restructured into the Growth Office Plugin for businesses● We closed our first annual transformation project, a 6-figure deal● +3 new advising projects: Organic Growth, Growth Office, and Delivery & Operation tracks● +3 new advisors joined. Our pool now totals 297 expert advisors.
Let’s get to it.

🤝🤝 It takes two to tango 

Here’s the pattern I keep seeing:

A tech company wants to grow fast → they don’t know how → they hire a consultant or an ad-hoc advisor → they get excited waiting…

But nothing really changes.

In the worst-case scenario, it ends like this:

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This is a classical consultant trap. Tech companies keep buying advice instead of growth.

One Reddit reply to this desperate founder caught my attention:

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There’s truth in that. You can’t blame the consultant for the job YOU had to do with their help. But I believe the problem of zero results goes much deeper.

Two brutal mistakes B2B businesses make

After working with 60+ businesses, I can highlight two common issues:

1. No one inside owns the execution
One advisor will not save your business. Period. Yes, they can point out problems, but they can’t:
● rebuild integrations (engineering),● fix your sales engine (delivery),● or sharpen your positioning (CEO-level decision).

2. No one sees the full picture
If there’s no single person accountable for the entire system (funnel, business model, strategy), your company is burning money. Endless initiatives, no synergy, wasted budgets.

Both mistakes have the same root cause: there’s no system in place. Fixes are rather random and reactive. You can hire a brilliant consultant, but if you can’t execute or only fix one area when 4–5 are broken, your business won’t move.

So, is consulting worthless?
Not at all. But the old way of consulting is. Integrating one person into random areas won’t solve anything.

Tech companies crave growth, but instead of building systems, they gamble on quick fixes. As a result, execution falters because no one truly owns it, and every previous effort loses its value.

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The solution: Growth Officer
What companies need isn’t another advisor. They need a growth officer.

Someone who:
● Sees the full picture (strategy + processes + channels),● Has the authority to stop/start initiatives,● Doesn’t just give advice but executes or brings in the right people.

That’s why we launched the Growth Office.

It’s a model built on 3+ years of practice, 100+ companies advised, and dozens of growth strategies tested in the field. 

👨🏻👩🏻A team of top domain experts, instead of one hire

Instead of hiring a full-time growth manager, you get me as your fractional Growth Officer, leading your growth from the inside, backed by a network of 300+ vetted professionals.

We’ll define your 12-month and mid-term growth goals together. Then I’ll bring in the right mix of advisors, only those who’ve solved challenges like yours.

You’ll pay a monthly retainer to cover coordination costs (no profit for me or the team). We all earn only when your goals are achieved. Wiseboard takes a % of the growth delta.

We only succeed when you do.

Here’s how Growth Office works:
● Set goals → Define your 1-year growth goals and KPIs with me.● Build the team → I assemble your Growth Board and pick a Chief Board Advisor.● Bring experts → We bring in specialists and manage your transformation.● See results → You see results. We stay accountable until your KPIs are achieved.

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Growth Office Onboarding Journey

This is how growth roles finally make sense:● I take responsibility for hitting KPIs.● Experts lead in their specific domains.● Your team executes with clarity and guidance.
Everyone’s work is visible and tracked, no more blind hope.

💼 A core thing most consultancies miss 

Most companies get disappointed with consultants because they bet too much on one person.
The Growth Office fixes that by giving you access to an entire network of experts led personally by me. You won’t have to guess the next move or depend on one person to solve everything. We plan and execute every step together.
👉 Book a quick free call with me to see instantly if it’s what you need.
I only work with 12 companies at a time to make sure every transformation gets the focus it deserves. (Some spots are already closed)
Have doubts about your next step?At some point, every business owner faces the same question: should you merge, scale, or sell? 
We created a template with a checklist so you can quickly see where you stand and what move makes sense now.

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👉 Grab it here.
And if you already want to sell, it’s high time to maximize your valuation and secure top dollar.
Join our M&A readiness program made with Lviv IT Cluster to prepare companies for acquisition.
We assess your M&A readiness and help you level up your business for maximum valuation.
● Sell on better terms● Merge with a larger player or attract investors● Bring order to operations● Negotiate from a position of strength

📺 Wiseboard Online Talks

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What we talked about:
● How to escape the commodity trap and build a differentiated offer● 5 positioning strategies and the trade-offs of each path● Examples of companies well-positioned for AI● and more

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What we talked about
● How to research, adopt, and package AI solutions that actually deliver value● 4 practical strategies for adopting AI across your company operations● Creating proof-of-concept demos for clients while boosting internal efficiency● and more

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What we talked about
● Technical presale for AI projects: How to avoid common mistakes and increase the win rate ● How proposal creation has evolved with AI coding tools● Red flags that kill AI projects before they start● Why most companies get technical scoping completely wrong● The real cost of misaligned sales and tech teams

👤 Available talents for hire

● Account Manager/Client Partner/BDM● Delivery Manager / Chief Delivery Office● Marketing Manager ● Account Manager / CBDO● Project Manager / PMO
Message me if you have any of these job openings.


Best wishes,
Artur, Founder & CEO at Wiseboard
Linkedin | Telegram | Facebook

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