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Yevhen Fedorenko

Vice President of Client Success • 16 years of experience • NY, USA

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Yevhen is a Business Development and Delivery expert with over 16 years of experience. He currently oversees the Healthcare portfolio of accounts at SoftServe, where he serves as the Vice President of Customer Success.

Yevhen has solid experience in building processes in BusDev and Delivery areas, including but not limited to establishing effective Delivery Structure, high-quality SDLC and team configuration for different size companies, developing various go-to-market strategies, and creating full pre-sale processes with high closure rates. He is an expert in the US healthcare industry and is readily available to offer guidance to companies aiming for success in the market.

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Iryna Begma

Head of Sales • 14 years of experience • Kyiv, Ukraine

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Iryna works with SMBs and enterprises to help them cut costs and increase productivity with the best Mac and iOS apps. Setapp for Teams is a unique Mac and iOS apps subscription model, which comprises a versatile set of solutions in Optimization, Design, Software Development, Productivity, etc. 

    B2B Sales
    Outbound Sales
    Inbound Sales
    B2B Marketing

AdvisedX+ companies

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Advised 15+ companies

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Achievements

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    Experience in managing a $20m+ Healthcare account portfolio.
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    Built delivery from scratch, reorganized sales processes, restructured the team, and contributed to company culture as Delivery Director at Yalantis.
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    Has extensive experience growing client and business networks through maintaining personal relationships with stakeholders.
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    Provides high-value advisory services that align with the client's strategy.
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    Expert in the Healthcare industry.
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How Yevhen Can Help

Service Strategy / New Service Line Launch

● ICP, Go-to-market● Value proposition, Offering, Messaging● Defining customer persona● Process evolution● Scaling with new sales channels● Eliminating bottlenecks (Lean approach)● Identifying pain points● Identifying prospects and qualifying leads● Localization according to the market● Verticalization with a focus on the healthcare industry/stack

Conducting Market Research

● Market Overview● Market Cap Analyses● Competitors analyses● Finding opportunities

Development/Improvement of Sales Processes

● Audit processes, roles, artifacts● Lead generation funnel optimization

Creating or Improving Delivery Strategy

● Improving service delivery processes● Develop an appropriate delivery structure to map to goals● Team Configuration● Metrics Introduction● SDLC improvement

Creating or Improving Pre-Sales Strategy and Processes

● Improving pre-sales strategy● Improving pre-sales processes● Metrics Introduction● Crafting value proposition

Lead Qualification

● Landing big clients● Lead to Close

Team Operations

● Team recruitment/hiring● Sales team motivation● Sales team structure● Sales Coaching● Finding partners● Pre-sale team and budgeting● Fixed Price Team advise

Subscription Plans

3 - 6 - 12 months duration possible

Basic

On-Demand advising

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    2-4 hours of one-time advising booked in advance
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    Strategy sessions, workshops, or general Q&A sessions

Standard

Classic advising

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    4-6 hours of advising calls per month
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    Preparing useful materials before meetings
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    Joint chat with Iryna and a company for quick Q&As

Enhanced

Setup + Advising

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    Outbound function setup for the company
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    Internal team onboarding / helping with hiring
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    Processes maintenance and improvement

Project Involvement Extras

Optional activities list

What Advising with Yevhen Looks Like


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Introduction call

● Discussing business problems● Understanding the market● Initial advice, discussing potentials for growth

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In-Depth Business Analysis Session

● Defining business problems● Defining customer persona● Defining sales channels● Defining ICP● Market positioning advice● Advice on landing and keeping big clients● How to enter with a low price to win more clients● MDR Team advice● Advice on getting the right leads● Continuous revenue stream advice

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Developing a Roadmap/Strategy

● Planning additional sales channels and improving existing ones● Choosing frameworks● Tailoring sustainable messaging across channels that reflects the company's strong sides and values● Forming MDR Team

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Implementing and monitoring improvements

● Launching additional sales channels● Analyzing new channels' performance● Suggesting changes

How Advising with Iryna Looks

Outbound Domain Example

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Audit of existing components

Processes / Roles / People / Expertise: how it's all organized, where the bottlenecks and potential for acceleration

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ICP Validation

Which customers will ensure the scale

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Analysis of sales processes

● How to ensure pipeline with leads and increase conversion
● Lead Qualification

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Offering Analysis

Existing vs. Required offering and capabilities (where to increase expertise and how to prepare the organization for scale in terms of knowledge, people, and processes)

Here is What People Say about Yevhen

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Yevhenii Ananchenko

Founder

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Company type

Serviсe

Size

51-100

Project

Outbound Setup

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Katia Chubka

Head of Sales

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Company type

Serviсe

Size

51-100

Project

Outbound Setup

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Bohdan Buzan

Head of Sales

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Company type

Serviсe

Size

51-10

Project

Outbound Setup

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Dmytro Konstantinov

Founder

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Company type

Serviсe

Size

51-50

Project

Outbound Setup and Maintenance

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Konstantin Karpushin

Founder

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Company type

Serviсe

Size

21-50

Project

Outbound Setup and Maintenance

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Olena Martyniuk

Founder

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Company type

Serviсe

Size

21-50

Project

Outbound Setup

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Yaroslav Romanenko

Founder

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Company type

Serviсe

Size

11-20

Project

Outbound Setup and Maintenance

Status

in progress

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Marta Vitruk

Founder

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Company type

Serviсe

Size

501-1000

Project

Audit

Status

Finished

May 20, 2023

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“I was happy to work with Wiseboard! Their efficient solutions helped us to improve plenty of business processes. Now our clients receive their products faster so that they are more satisfied with our services. They deserve the highest grade!”

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Eugene Viter

Founder

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Company type

Serviсe

Size

21-50

Project

Audit & Team Hiring

Status

in progress

May 20, 2023

Case Studies

Discover stories of how Iryna has helped companies succeed

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Service company | 21-50 employees | FinTech & HealthTech

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Service company | 21-50 employees | FinTech & HealthTech

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Service company | 21-50 employees | FinTech & HealthTech

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Service company | 21-50 employees | FinTech & HealthTech

Case studies

Discover stories of how Iryna has helped companies succeed

Illustration

Service company | 21-50 employees | FinTech & HealthTech

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Service company | 21-50 employees | FinTech & HealthTech

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Service company | 21-50 employees | FinTech & HealthTech

Let Yevhen Accelerate Your Business

Yevhen's Background and Achievements

    Vice PresidentSoftServeJan 2022 - Present
    ● Managing their portfolio of accounts driving the Life Science segment ($20M+ annually). ● Manage Solution GTM strategy for portfolio, Life Science segment to ensure portfolio and new logo growth. ● Balance the stakeholders involved to ensure clients are successful and the business unit achieves and exceeds the revenue and profit targets. ● Grow client and business network to promote the company and its service, develop expertise, and follow market trends. Attend various industry events. Traveling is taking 30% of the time, with an intention to be local (onsite) with clients. ● Maintain expertise in Supply Chain, Manufacturing, CX, and Medical technological solutions as key areas to drive business in assigned segments.

    Delivery DirectorSoftServeSep 2018 - Jan 2022
    ● Managing the assigned delivery unit to reach the goals of SoftServe’s clients within their respective customer success teams.● Ensuring the client’s satisfaction by delivering a premium experience with SoftServe Delivery services.● Ensuring the successful integration of the company’s consulting and solution development services to meet the client’s business goals. ● Managing the client’s expectations and ensuring the delivery commitments are fulfilled on time and within budget. ● Extending business through growing dedicated accounts.

    Delivery Director / Head of Project ManagementYalantisFeb 2017 - Oct 2018
    ● Own delivery P&L.● Member of the Company Executive Committee.● Established metric-driven SDLC in the company to ensure high-quality delivery.● Develop, educate PMs, and maintain project management framework in Yalantis.● Highest escalation point for all company portfolios.● Maintain communication with Clients.● Ensure project benefits are clear and supported by Stakeholders.

    Program ManagerSoftServeNov 2013 - Feb 2017
    ● Managing Program of projects – 13 teams, 17 projects overall (120 people)● Own program P&L ($3.5m annual)● Develop and Maintain a program strategy plan● Act as a primary escalation point for partners and the project management team -Maintain communication with Partners Top management -Ensure project benefits are clear and supported by Stakeholders● Manage costs associated with program activities and report to senior management on - Budgeting- Promotions- Salaries ● Increase partnership level between SoftServe and Client. Act in accordance with the objectives in order to reach Win-2-Win Solutions.

    Department of Internal Politics Government ServantDnipropetrovsk Region State AdministrationJul 2012 - Oct 2013
    ● Organization, facilitation, and support of Public Council operation from the Government side.● Assisting NGOs in cooperation with Government bodies inside the region.● Operational response to citizens’ requests regarding questions under the responsibilities of the department● Assisting international departments in meeting with government officials from other countries.● Monitoring and reporting about activities of political parties in the region.

    Vice DirectorLight-Market, LLC Mar 2011 - Jul 2012
    ● Maintain relationships with company clients.● Monthly financial planning and P&L analysis.● Sale and stock strategy coordination (evaluation, quantity, turnover, main directions of sales, etc)● Market analysis (competition, volume, price tendencies, etc.)

    Manager in the Department of Investment ConsultingAltus Asset Management Company, LLC Jan 2010 - Mar 2011
    ● Full cycle of investment fund sales.● Client search, signing deals for fund management services.● Analysis of investment- and fond market-associated information.● Participated in marketing projects, such as promotion of company image, increase of people's awareness about investment banking, and other events.● “Altus Times” – company informational magazine, co-editor.● Organization of consulting and informational seminars.

    Commercial DirectorNefertiti Holding LLC Jul 2008 - Oct 2009
    ● Set up stock accounting in 6 boutiques in 4 cities in Ukraine.● Organization and operation of international activities: international logistics, international payments, and negotiations with international partners.● Optimizing the process of money transfers.● Arranging low-cost and more effective logistic algorithms.● Introduction of new brands.● Introduction of analytical methods in sell-out control, setting up the Structure of Marketing Analysis.

    Merge and Acquisition ManagerCJSC Commercial Bank “PrivatBank” Feb 2008 - Jul 2008
    ● Financial and marketing analysis for the partner companies for M&A.● Presentation conduction for possible investors, “roadshow”.● Carrying out calculations for clients: T-bonds and stocks.● Business Plan construction for projects.● Reports on the bank environment in Ukraine.

    Coordinator of International RelationsColette Fashion Group May 2006 - Jan 2008
    ● Shipment management, logistic structure, and expense management of shipments.● Translation at negotiations.● Participation in advertisement projects for Colette Fashion Group.● Control and accomplishment of money transfers and optimization of additional expenses.● Participation in staging events and fashion shows.● Appointments for buying sessions, schedules, ordering hotels, flights, and VISA document preparations.

    MBA Course (Award for Best Business Plan) Richard Ivey School of Business, London, Canada June 2007

    MA International ActivitiesDnipro University of Technology2003-2009


    Best Business PlanRichard Ivey School of Business, London, Canada June 2007





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Frequently Asked Questions

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    You should choose the plan that meets your needs and requirements and send us a message to place the order. You can also make it online.

  • Do I need to pay for the Intro meeting with Yevhen?

    Our specialist can help you assess your particular issue and define which plan suits you the most. Feel free to contact us.

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    We offer a variety of payment methods. We accept cash, checks, and the majority of credit cards, such as Visa, MasterCard, and American Express.

  • Can I change Yevhen during the subscription period if I am not satisfied?

    We offer a variety of payment methods. We accept cash, checks, and the majority of credit cards, such as Visa, MasterCard, and American Express.

  • How does Wiseboard ensure that Intellectual Property is protected?

    We offer a variety of payment methods. We accept cash, checks, and the majority of credit cards such as Visa, MasterCard, and American Express.

  • How is Wiseboard different?

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  • How did Wiseboard select and vet Yevhen and other Advisors?

    We offer a variety of payment methods. We accept cash, checks, and the majority of credit cards such as Visa, MasterCard, and American Express.

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